Trent University
MyTrent
  • Academics
    • Undergraduate Programs
    • Graduate Programs
    • Trent Online
    • Summer Courses
    • Continuing Education
    • Study Abroad
    • Academic Calendar
    • Academic Timetable
    • Academic Skills Centre
    • Academic Advising
    • Library
    • Centre for Teaching and Learning
  • Admissions
    • Undergraduate
    • Thinking of Applying
    • Already Applied
    • Received an Offer
    • Accepted My Offer
    • Graduate
    • International
    • Indigenous
    • Returning to Trent
    • Transfer
  • Services & Support
    • Academic Advising
    • Academic Skills Centre
    • Administrative Departments
    • Alumni Services
    • Athletics
    • Campus Security
    • Careerspace
    • Colleges
    • Communications
    • Conferences
    • Financial Aid
    • Financial Services
    • Health & Wellness
    • Indigenous Services
    • Information Technology
    • International Students
    • Learning Support
    • Parking
    • Printshop
    • Recruitment
    • Registrar's Office
    • Residence & Housing
    • Student Clubs
    • TrentU Card
  • Research
    • Research at Trent
    • Research Centres
    • Find an Expert
    • Resources
  • Give to Trent
  • About Trent
    • About Trent
    • Careers
    • Giving to Trent
    • Governance
    • How to Find Us
    • Media
    • News & Events
    • President's Office
    • Staff Directory
    • Trent Facts
    • Contact Us
  • Campus Locations
    • Peterborough
    • Durham GTA
    • Online
  • Future Students
    • Undergraduate
    • Thinking of Applying
    • Already Applied
    • Received an Offer
    • Accepted My Offer
    • Graduate
    • International
    • Indigenous
    • Returning to Trent
    • Transfer
  • Current Students
  • Alumni
  • Trent Forward: COVID-19 Info
  • Apply
  • Visit
  • Give
  • Map
  • Careers
  • Directions
  • Library
  • Site Map
  • Bookstore
Skip to main content Home
  • Peterborough
  • Durham GTA
  • Online
  • MyTrent
MENU
Schematic of people in suits walking

School of Business

  • Welcome
  • The Experience
  • Programs
  • CEO-in-Residence
  • Faculty & Research
  • Careers and Alumni
  • Contact

School of Business

  • Welcome
  • The Experience
  • Programs
    • Undergraduate Programs
    • Postgraduate Certificates
      • Human Resource Management
      • Marketing & Entrepreneurship
      • Business: Human Resources, Marketing, and Entrepreneurship Dual Postgraduate Certificate
      • Accounting
    • Business in Durham - GTA
    • Graduate Programs
    • Finance Post Graduate Certificate
  • CEO-in-Residence
  • Faculty & Research
  • Careers and Alumni
  • Contact
TRENTU.CA / School of Business / Programs / Postgraduate Certificates / Marketing & Entrepreneurship

Marketing & Entrepreneurship

Are you interested in starting your own business, patenting an idea, or working in a corporation or small enterprise? In a world that thrives off of innovation, creative thinking and savvy ideas, this program will help you develop your business acumen and better prepare you for a rewarding career in marketing, sales, product development or brand management. You will explore everything you need to know about the strategic implementation of ideas from the incubation phase to the marketplace. Topics such as entrepreneurship, marketing, branding, and advertising will be covered in order to provide you with the foundational tools to start a business, pursue a passion for research and innovation, or simply to improve marketability to potential employers.

This intensive postgraduate certificate program of undergraduate courses is open to students who hold an undergraduate degree from any accredited university. Graduates from sciences, social sciences, and the humanities will find the courses particularly engaging should they wish to start their own business, market an innovation, or patent a recent idea or product. The strategic implementation of ideas from the incubation phase to the marketplace is also explored. 

Admission Requirements 

Offered at both Trent’s campuses in Peterborough and Durham, Applying for this postgraduate certificate at Trent University is easy. Apply online or learn more here. In order to be accepted into the postgraduate certificate, students must have completed an undergraduate degree from an accredited university.

This program will be of interest to recent graduates wishing to acquire good business acumen in the area of entrepreneurship and marketing. Graduates from sciences, social sciences, and the humanities will find the courses particularly engaging should they wish to start their own business, market an innovation, or patent a recent idea or product. The strategic implementation of ideas from the incubation phase to the marketplace is also explored.  Topics include entrepreneurship, marketing, branding, and advertising, which will provide graduates with the foundational tools to start a business, pursue a passion for research and innovation, or simply to improve marketability to potential employers. Trent University is now accepting applications.

Entry Term:  January 2023, May 2023, and September 2023 on both the Trent Peterborough and Trent Durham campuses

Duration: Available for full or part-time studies

Program Completion Requirements: Completion of 5.0 credits as specified

Transfer credits, up to a maximum of 1.0 assigned credit, may be awarded

 

Graduating from Trent this year with your undergraduate degree?

As a 2023 Trent grad*, you qualify for direct admission to our Postgraduate Certificate in Marketing and Entrepreneurship. No need to pay to apply. Registering is easy – just send a confirmation email to admissions@trentu.ca from your Trent University account. We will also waive the application fee.  For more information about this special offer, visit call 1-888-739-8885.

*this certificate is meant for non-Business program graduates, as there is too much course overlap for graduates of Trent’s BBA program.

For more information visit our Admissions webpage 

To apply to this post-graduate certificate, please complete this application form.

 

Courses

The Certificate program consists of the following 5.0 credits:  ADMN 1221H, 2080H, 2100H, 3420H, 3021H, 3150H, 3170H, 3430H, 3441H, and 3750H. A minimum cumulative average of 65% is required to complete the certificate.

For individual course descriptions, see University Calendar.  Please consult the academic timetable, for information on when courses will be scheduled. 

It is important to register in your courses without delay and prior to your arrival!

 

Breakdown of courses by terms

Term 1 Course Requirements

  • ADMN 1221H: Financial Accounting 
  • ADMN 2080H: Managerial and Market Research
  • ADMN 2100H: Intro to Marketing
  • ADMN 3420H: Entrepreneurship
  • ADMN 3441H: Social Enterprise and Social Innovation

Term 2 Course Requirements

  • ADMN 3021H: Fundamentals of Management Accounting 
  • ADMN 3150H: Advertising
  • ADMN 3170H: Introduction to Retail Marketing
  • ADMN 3430H: New Venture Planning and Design
  • ADMN-COIS 3750H: Online Marketing (Web) 

Part time students should begin with ADMN 2080H, 2100H, 1221H and 3420H.


For students who have accepted their offer of admission and have questions about registering in their courses or life at Trent, please email businesscertificates@trentu.ca.

Application to Graduate from the Certificate

At the beginning of your last term, when you believe you are ready to graduate, you can submit the Application to Graduate form found in myTrent under Academics → Forms. You should apply as soon as your course registration for your final term is finalized (early in Summer term if you are graduating in September; early in the Fall term if you are graduating in January; early in the Winter term if you are graduating in Spring). The deadline to apply to graduate can be found in the Academic Calendar site under Important Dates, as well as at Important Dates & Deadlines.  

Convocation ceremonies for students who graduated during the last year (September, January and Spring) are held the first week of June.  Please visit Convocation site for the most up-to-date information. 

 

Programs

  • Undergraduate Programs
    • Bachelor of Business Administration (B.B.A.)
    • Bachelor of Business Administration (B.B.A.) with Specialization
    • Business Administration (B.B.A) with Coop
    • Business & Arts (B.A.) - Joint Major
    • Business & Science (B.Sc.) - Joint Major
    • Minor in Business Administration
    • Law & Business - The Trent/Swansea Dual Degree Advantage
    • Undergraduate Course Listing
  • Postgraduate Certificates
    • Human Resource Management
    • Marketing & Entrepreneurship
    • Business: Human Resources, Marketing, and Entrepreneurship Dual Postgraduate Certificate
    • Accounting
  • Business in Durham - GTA
  • Graduate Programs
    • Financial Analytics Stream M.Sc.
    • Sustainability Studies M.A.
    • Master of Management M.Mgt
  • Finance Post Graduate Certificate

Related Links

  • Academic Calendar
  • Academic Timetable
  • School of Business Academic Advising
Trent University logo
Challenge the Way You Think

Trent University respectfully acknowledges it is located on the treaty and traditional territory of the Mississauga Anishinaabeg. We offer our gratitude to First Peoples for their care for, and teachings about, our earth and our relations. May we honour those teachings.

Peterborough

1600 West Bank Drive
Peterborough, ON Canada, K9L 0G2

Toll Free: 1-855-MY-TRENT

Campus Map

Durham Greater Toronto Area

55 Thornton Road South
Oshawa, ON Canada, L1J 5Y1

Phone: 905-435-5100

Campus Map

Social Media Directory
  • Contact
  • Directions
  • Site Map
  • Accessibility
  • @ Copyright 2023 Trent University