When the University issued a challenge in celebration of Giving Tuesday – to raise $75,000 in 25 hours in support Trent’s college system – Trent alumni, students, staff, faculty, and retirees came together to not only meet the ambitious goal, but exceed it, raising $80,912 for colleges at Trent, in addition to another $71,920 donations to support other major initiatives at Trent, bringing Trent’s Giving Tuesday fundraising total to an impressive $152,832.
“This overwhelming support is a testament to the transformative experience at Trent. Colleges are an integral part of student life and at the epicentre of many traditions and fond memories,” said Julie Davis, vice-president of External Relations and Advancement. “Funds raised from the campaign will provide a sustainable, perpetual, and dependable source of funds to support programming and college enhancements.”
Joining the Giving Tuesday campaign, the President’s Office challenge unleashed an additional $5,000 to Traill College for the highest per capita participation, and $5,000 to Champlain College for being the first college to reach their $15,000 goal. Funds were also raised to strengthen support for Trent in Durham GTA, as well as to honour the former Peter Robinson College and Julian Blackburn College through a student prize.
The #CrushtheCollegeChallenge Giving Tuesday campaign, part of Trent’s Unleash the Potential: $50 Million Campaign, was supported through social media on Twitter, Facebook, Instagram and LinkedIn, as well as through e-mail and telefundraising.
About Trent University
One of Canada's top universities, Trent University was founded on the ideal of interactive learning that's personal, purposeful and transformative. Consistently recognized nationally for leadership in teaching, research and student satisfaction, Trent attracts excellent students from across the country and around the world. Here, undergraduate and graduate students connect and collaborate with faculty, staff and their peers through diverse communities that span residential colleges, classrooms, disciplines, hands-on research, co-curricular and community-based activities. Across all disciplines, Trent brings critical, integrative thinking to life every day. Today, Trent's unique approach to personal development through supportive, collaborative community engagement is in more demand than ever. Students lead the way by co-creating experiences rooted in dialogue, diverse perspectives and collaboration. In a learning environment that builds life-long passion for inclusion, leadership and social change, Trent's students, alumni, faculty and staff are engaged global citizens who are catalysts in developing sustainable solutions to complex issues. Trent's Peterborough campus boasts award-winning architecture in a breathtaking natural setting on the banks of the Otonabee River, just 90 minutes from downtown Toronto, while Trent University Durham Greater Toronto Area, delivers a distinct mix of programming in the east GTA.
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